Rafi and Derick are two SEO experts with a straightforward approach – getting the right keywords to rank for on a specific niche. Setting the right expectations to your clients and being persistent can go a long way to getting your desired results.
Derick Mildred on the other hand, is a LinkedIn Profile Makeover & Optimisation expert and has been doing social media management for over 2 years. For over 5 years, his business 1st Page Websites has been designing and building websites and ranking them on page 1 on Google for clients all over Australia. In 2013, he shocked the SEO industry with a ‘1st Page on Google Guarantee’ in writing which has been delivered on every time for every client without a single claim on this guarantee so far.
Derick: Nikki Casey Personal Stylist Image Consultant Website
WHAT YOU DID
Derick: Designed and built her website and then optimised it so that it ranked well on Google.
Rafi: I help influencers hack their own PR game and help them to become a contributor for major publications. My entire process is explained here.
Derick: Website development platform.
Rafi: I use ClickFunnels to build my customer journey. I use Active Campaign for emails. I use Base for my CRM, and I use Zapier to connect all of this together.
Derick: The keywords and niche are highly competitive.
Rafi: PR is not an exact science. The biggest challenge is making sure that client expectations and reality align.
Derick: An attractive and appealing website that ranks well on Google for competitive keywords and search terms.
Rafi: I have gotten our clients placed in big pubs like Forbes, Inc, Entrepreneur, Morningstar, Nasdaq, and more.
Derick:Persistence pays. Click To Tweet
Set more realistic expectations for my clients. As far as SEO goes, I would say you need to target low comp long tail keyword and only focus on one specific niche. Write articles that are at least 3k words long and thoroughly cover the topic. That’s all you need to do.Set more realistic expectations for my clients. Click To Tweet